Lesser James

I’ve been doing work for 180 Chicago for a while, but up until this point that name has been reserved for a non-profit mentorship program. The director, Karl Clauson, felt ready to answer God’s calling for planting a church in the heart of Chicago, and is taking the name with him. I wasn’t around for the original 180 Chicago branding, which is pretty uninspired, but Karl came to me to brand this new church, and about 500 awful ideas in, we both agree that we found something we’re really excited about.

 

(This post will be updated with more tangible real-world examples of the graphics packages involved here; at the moment we’re still going through the styling process).

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